Life insurance policy is a contract-based promise established between the policyholder, who is the insured individual, and the insurer. Under this agreement, the policyholder must pay the insurer a fixed amount (premium payments). In exchange for these premiums, the insurer commits to providing a sum of money, known as the death benefit, to the beneficiary chosen by the policyholder in case of the policyholder's demise. Life insurance comes in different types, and some plans also provide the maturity benefit if the policyholder outlives the policy term.
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Life Insurance
A life insurance policy is like a financial backup plan. You pay your insurance company a fixed premium regularly to keep the policy active. If something happens to you, your life insurer guarantees to pay a large sum of money to your family or whoever you choose as designated nominees.
Life insurance policies can be divided into 2 simple types: Pure Protection Plan and Savings Plan.
Term insurance is a pure protection plan specifically designed to protect your loved ones. It provides a large sum to help with income replacement and can cover things like debts, daily expenses, etc., in case of your untimely death.
A savings plan combines two benefits: it offers life coverage and helps you save for big life goals like your kids' higher education or buying a home.
Life insurance has always been considered an essential financial tool. Each plan comes with unique features, catering to the diverse needs of individuals from various walks of life. To buy life insurance, you must understand how these plans function. A thorough knowledge will help you in making informed decisions. So, let's explore different policies to determine which one works best for you.
ACKO Life Flexi Term Plan stands out in the market due to several key differentiators. Below is a comparison of the unique features of ACKO’s plan versus traditional market offerings
Parameter | ACKO Life Flexi Term Plan | Traditional Plans |
Claim Settlement Ratio | 99.38% | Varies from 98-99% |
Policy Adjustments | Instant changes via app ⏱️ | Depends on the medium ( offline and online ) |
Increasing Cover Option | Yes. No restrictions* | Restricted to life big events such as marriage, welcoming a child, etc. |
Cost Savings | Up to 40% savings* | Costs grow over time 📉 |
Future Premium Hikes | Age wise premiums remain the same 🚫💸 | Age wise Inflation adjusted premium |
Customisability | Flexible coverage/term | Rigid, limited options 🧱 |
Riders | Offers valuable riders to enhance protection | Riders may be provided depending on the plans |
Length of Claim Form | Easy, digital, and short | Moderately long/Very long/Not available online |
Option to Exit the Plan | Yes* | Approx. 80% of insurers provide |
Digital Experience | Fully online, app-based 📱 | Often requires offline processes, paperwork, or branch visits |
End-to-end Digital Support | Yes | Depends on the insurer |
Home Pickup of Claims | Yes, ACKO team will personally collect the documents | Roughly 20% of insurers provide |
Free Will Creation | Yes | No, Generally does not offer integrated will creation services |
Maximum Maturity Age | 70 Years (The life expectancy in India was 67.24 in 2021) | 70 - 100 Years |
This exclusive plan not only provides a financial safety net but also offers flexibility to policyholders.
This example demonstrates how ACKO Life Flexi Term Plan adapts to individuals' changing life circumstances
Rahul, with an annual income of 10 lakhs, married at 30 and purchased INR 1 crore coverage (20-year term) ACKO Flexi Term Life Plan for his spouse, Rina.
At 35, with two kids (Nirvana and Kabir) and a 50 lakh home loan, he increased the coverage to INR 3 Crore as his responsibilities increased.
By 45, after repaying the home loan and accumulating a substantial income corpus for his kids' education, he reduced coverage back to INR 2 crore.
The ACKO Life Flexi Term Plan is a unique life insurance option designed to adapt to your evolving lifestyle. It is packed with useful features and promises to provide your loved ones with a financially stable future with the amount of money you choose for them.
The coverage amount required to provide safety to financial dependents can change over time as dependents increase (e.g., kids), financial obligations such as loans are taken (e.g., home, personal, or education loans), or lifestyle changes occur as income levels change (e.g., promotion, etc.).
The premiums are fair and friendly to your wallet and offer extensive coverage to stay protected and save on income taxes simultaneously. That's a win-win!
Increase or decrease as your financial dependents, loans, lifestyle, and income change.
Have complete control over how the sum assured will be paid to your nominee (monthly or one-time full payment).
We will help you create a will to outline which assets go where clearly.
Being digital-first means you can easily buy or make claims on your term insurance policy with us.
Life insurance operates on a simple concept, so let’s understand the basics of how life insurance works in a straightforward manner.
Choose the best plan that fits your needs after comparing options.
Determine how much coverage you need, decide on an affordable premium based on your income, and pay regularly.
Your family is financially secure with life coverage.
Easily claim death or maturity benefits according to your plan.
With the growing recognition of life insurance, an increasing number of people opt for life coverage each year. According to the Insurance Regulatory and Development Authority (IRDAI), in the fiscal year 2022-23, insurers collectively issued 284.70 lakh new policies for individual business. Among these, public sector insurers issued 204.29 lakh policies, accounting for 71.75 percent, while private life insurers issued 80.42 lakh policies, making up 28.25 percent of the total.
With regards to the participation of women in life insurance, “the number of policies issued to women in the year 2022-23 is around 97.38 lakhs, which is 34.20% of the total”, as per the IRDAI.
Here are some prominent benefits of having life insurance in India.
Life insurance offers financial security to the insured person's family in the event of the policyholder's death. This support can help cover outstanding debts, daily living expenses, children's education, and other financial obligations, protecting the family's financial well-being.
Life is a thrilling journey, and uncertainties are part of it. A life insurance policy gives policyholders peace of mind, knowing their family is financially protected even if they are not around to provide support. This sense of security allows individuals to focus on their daily lives and future goals without worrying about financial uncertainties.
Several life insurance policies, such as Endowment plans and TROP, provide maturity benefits. Such plans are ideal for individuals who want guaranteed returns of premiums paid
With life insurance policies, the insurer promises to pay the sum assured, known as the death benefit, to beneficiaries if the policyholder passes away during the policy term.
Policies offer policyholders tax deductions under Sections 80C, 80D, and 10(10D). Furthermore, the death benefits paid to nominees or loved ones are often not subject to taxes.
Business people can effectively invest in a proper life insurance policy that can help their businesses avoid losses when a particular employee or business associate dies.
Life insurance policies with a savings component can serve as an extra source of income during retirement.
For example, Endowment schemes offered in life insurance products can provide regular income upon retirement.
Certain types of life insurance policies, such as Endowment Plans and Whole Life Insurance, come with a savings component. These policies happen to accrue cash value over time and can be accessed. It also enables them to meet any desired financial requirements, for instance, when saving for a child’s college education or during the planning of one’s retirement.
Life insurance allows individuals to create an inheritance for their heirs and leave a financial legacy for the family's future.
Many life insurance policies allow policyholders to take out loans against the cash value of the policy. This loan can be used during emergencies or to meet financial requirements without surrendering the policy.
Parameter | Term Insurance Plans | Whole Life Insurance Plans | Unit-linked Insurance Plans (ULIPs) | Endowment Insurance Plans | Pension Plans/ Retirement Plans | Term Plan with Return of Premium (TROP) |
Overview | Financial protection for a specific duration. | Financial protection for a lifetime (until the policyholder crosses 100 years) | Financial protection plus investment options | Financial protection plus guaranteed returns | Financial protection plus post-retirement incomes | Financial protection plus guaranteed returns of all the premiums paid |
Policy Term (Duration) | 5 - 85 | Till the time you cross 100 years of age | 10 - 20 | 5 - 35 | Whole Life | 5 - 65 |
Death Benefit(To policyholder) | Life Cover | Life Cover | Sum Assured | Sum Assured | Sum Assured (Depends on T&Cs) | Life Cover |
Maturity Benefit (To nominee) | No. A Traditional Term plan does not offer | Yes, once completing 100 years of age | Yes, when the policy term ends | Yes, when the policy term ends | Yes, regular income till the policyholder is alive | Yes, survival benefits on maturity |
A perfect option for | People who want a financial safety net for their loved ones | People who want lifelong coverage for their family | People who want life coverage plus investment opportunities to build wealth | People who want life cover insurance plus guaranteed returns | People who want financial protection plus post-retirement incomes | People who want life cover insurance plus maturity benefit |
There are various types of life insurance policies and options to add riders for additional coverage for everyone. In India, the age limit for eligibility ranges from 18 to a maximum of 65. Purchasing life insurance is simpler while young and healthy, yet the question arises: “Why insurance? I'm young and in good health”. Well! Let’s look at 3 common scenarios.
If your monthly income is tight, you may wonder how you could afford life insurance. However, term insurance is relatively cheap and could be within your reach. Many term plans are available in the market, including the ACKO Life Flexi Term Plan, which starts at just ₹534 per month*.
Why insurance? I am healthy, I do not get sick, or if I get sick, I do not spend much money in the hospital, and so on. Staying fit and not having risky habits is advisable, but leaving out life insurance as you are young may prove costly.
The family's health history largely needs to be known because particular diseases may be hereditary. However, maintaining healthy practices is advisable, and acquiring a life insurance plan is smart. You can also add extra coverage by adding riders, like critical illness and accidental death. It only makes sense to plan for the future so as to keep away from situations that are beyond one’s control.
Keep these tips in mind when navigating life insurance options in India.
Understand your financial goals.
Research before choosing.
Read and ask questions.
Match policy to your goals.
Be truthful about health and habits.
Avoid lapses.
Ensure smooth claims.
Choose relevant ones to enhance coverage and stay protected.
Update as life changes.
Be honest, but only state facts if you’re sure.
Find out the claim process, premium payment, etc.
Focus on coverage.
Prevent financial burden in case of unexpected events.
Consider implications.
Reflect life changes.
Prevent policy lapse.
Ignore messages or calls from unauthorised entities.
Get a personal policy, too.
Here's how you can buy the best life insurance policy from ACKO that suits your requirements via our seamless online process using our website/app.
Initiate the purchase journey via the widget on the website/app.
Select the plan and coverages.
Answer the questions to determine eligibility and premium.
Pay the premium online.
Receive the policy via email or download it from the app.
Note: This is a generic process; the exact steps can vary depending on the chosen plan and other details.
The person who buys the policy and pays premiums
The regular amount agreed to paid (monthly, quarterly, half-yearly or annually) by the policyholder
The policy provider that accepts the risk and pays for losses during the policy term
Total duration of financial protection and benefits
The person covered under the policy
The person selected by the policyholder for the benefits
Add-ons for extra protection, like Accidental Death or Critical Illness
Amount paid by the insurer when the policyholder outlives the policy term
Amount paid to the nominee if the policyholder passes away during the policy term
Amount the insurer pays during a claim
A window/time the insurer gives to the policyholder to review and cancel the policy without surrender charges
A window/time to pay premiums after the due date before the policy becomes inactive
Here are some common questions about Life Insurance plans.
Disclaimer: The content on this page is generic and shared only for informational and explanatory purposes. It is based on industry experience and several secondary sources on the internet, and is subject to changes. Please go through the applicable policy wordings for updated ACKO-centric content, and before making any insurance-related decisions. For full disclaimer kindly click https://www.acko.com/life/disclaimer/